What is so great about WordPress? Why is it the right choice for your business?

When it comes to managing and maintaining a website, using WordPress as a CMS as a great many advantages. Firstly, you can start using WordPress right out-the-box as soon as it is installed. Secondly, it can be used and managed by most people with some technical or coding knowledge.

For security reasons updating your software is of utmost importance and this holds true for WordPress too. However, unlike other CMS, updating WordPress and its themes & plugins is a breeze and can be done at a single click of a mouse.

There are many steps to take in order to ensure updating goes smoothly, and if you have any questions about this, please reach out. We’re glad to help!

For larger companies, running a website and keeping their site up-to-date would require the help of multiple people. Thus, WordPress offers multi-user capability, so as to make it easier for you to assign different roles to individuals within your organization, including Administrator, Editor, Author, Contributor, Subscriber. Thereby, giving you the right (as a site owner) to decide what a user can or can’t do on your website. In other words, you’re in complete control.

Easy accessibility across various platforms is one of the reasons why WordPress is the best CMS. It uses a free license server software and can be installed on either Linux or Windows servers. Plus, it uses HTML and CSS along with PHP to render web pages, thus making your site accessible on all browsers as well as mobile devices such as iPhones, Android smartphones & more.

Unlike traditional website design where everything needs to be programmed, WordPress provides you with a host of pre-written programs called Plugins that will help you to improve the functionality of your website that too at a lower cost.

Apart from its user-friendly admin panel, you can customize your entire site at a click-of-a-button. Plus, it provides you with an endless number of features and functionality, not to forget it is highly adaptable, which makes it the number #1 CMS among web developers!

Compared to other content management systems, the back-end or the administration panel of WordPress is extremely intuitive and user-friendly.

WordPress has a high-security standard.

But since so many websites on internet are built on WP, hackers continuously try to find loopholes and create exploits. But not to worry. Regular updates provided by WordPress strongly protect you from this vulnerability. Regularly updating your WordPress version is quite effective to fight this vulnerability point. In fact, website hacking mostly takes place due to lack of knowledge and awareness in users.

Just remember these main points:

• Use basic security tools – WP Security & Firewall And Wordfence Security.
• Download plugins from WordPress.org only.
• Use recently updated plugins and keep them updated.
• Check plugin rating and number of downloads.
• Download plugins from trusted sources.
• Update WordPress with its recent version.
• Update PHP when available.
• Use a premium theme. Free themes may contain malicious codes and encrypted links.

So if you were avoiding WordPress due to a lack of security features, well, that’s no longer a valid point. Now that we’re discussing online threats, how’s your security posture looking?

Google and all search engines show and rank websites in search results on the basis of various predefined parameters.

The more parameters you fulfill, the better your website ranks in search results.

Good news is that WordPress takes all the SEO responsibilities that a CMS is supposed to fulfill.

Also, there are various SEO plugins available to help improve search engine visibility of your WP website.

Social Media has become a significant factor in the success of all online businesses. But, in spite of the fact that it provides a considerable amount of benefits, the reality is that it requires a great deal of time and effort, which makes it a challenging task.

However, if your website is powered by WordPress it makes this undertaking simpler through the means of various social media plugins and sharing tools. Hence, if you want to enhance your site’s visibility and simplify your social media process then WordPress is the way to go!

Unlike traditional website design, WordPress can have a great impact on your site’s social media strategy. WordPress allows easy integration of various social media accounts through the use of widgets & plugins. Plus, it helps you to manage all social activities be it posting content, commenting, adding images, from a solitary unit. Therefore, allowing you to effortlessly promote your product or service, in a consistent manner, which will help to build your brand.

One of the best features of using WordPress as a CMS, it allows you to share your blog post on multiple social platforms at a click-of-a-button. All you need to do is install a WordPress Plugin such as Yoast SEO, which gives you the option to enter content (Title, description, image) and publish it simultaneously on a variety of social networking platforms.